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A dynamic team

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Our local football team may not be in
the Champions’ League yet – but we are!

Our team of packaging specialists know their business. With a strong family team and a wider group of trusted and valued expert colleagues, Lindum can deliver what we confidently and boldly promise.

Many years of experience is supplemented by detailed and insightful industry knowledge. In footballing terms they’d be worth millions of pounds in the transfer market and be star players in any other team.

But like all the best teams, we are more than the sum of our parts and we know that we can, and that we do, compete with anyone. We are confident that with our range of innovative transit packaging products and expert consultancy services, you will achieve the downtime reductions and cost and waste savings that your business is looking for.

Take a look at some of our team members and find out why we are a very difficult team to beat.

Bernard Sellars

Managing Director

Took over the reins from his father in 2014 and responsible for overseeing Lindum’s success through great people, innovative products and fabulous customer service. Intimately involved day to day in new product development and the maintenance of several customer accounts.

Gavin Sellars

Finance Director

Having purchased a small sole trader called Lindum Tape Supplies in 2000, Gavin built the business from himself and a part-time sales person to the innovative business that Lindum Packaging is today. Having done pretty much every job in the business he now focuses his attention on the financial stability of the business after stepping aside as MD in 2014.

Gregg Sellars

Sales Director

Gregg joined his father at Lindum in 2002 after time spent working in Australia and South Africa. Responsible for the development of new customer relationships he is also key in the delivery of our Lean Integrated Packaging Surveys (LIPS) that show the tremendous savings that Lindum can deliver through identifying the right processes and products to minimise downtime, save you money and reduce your waste.

Carina Sellars

Marketing Manager

Carina joined the family business in 2014, and after a brief role in sales support is now responsible for keeping our customers informed of our packaging innovations through our marketing communications.

Ed Willey

Operations Manager

Another key operational team member, Ed oversees warehouse operations, order fulfilment and health and safety. He’s also the key task master in relation to our standards and accreditations and keeps a keen eye on waste reduction, efficient stock control and the refinement of our procedures.

Aleksandrs Barsamovs

Procurement Manager

Aleks is one of the key cogs at the centre of day-to-day Lindum operations. With experience in demand planning and stock control, Aleks ensures that we have the required stock to fulfil our customers' orders on time and in full, whilst at the same time making sure we have productive and harmonious relationships with our supply chain.

Rick Sellars

Business Development Rep

A qualified Packaging Technologist, Rick joined the business from college and like all our consultants is passionate about reducing waste. Working mainly in the North of England, he is an expert in undertaking our Lean Integrated Packaging Surveys (LIPS) for customers to identify ways to reduce production downtime, lower costs and reduce packaging waste.


New Business Development Executive

Are YOU an ambitious, target-driven GRADE-A SALES PROFESSIONAL and a RELENTLESS HUNTER with a verifiable/successful B2B track record of selling physical products? If so, take a look at the 'We're hiring!' post in the News & Views section of our site.

Bob Giles

Business Development

Bob has been involved in transit packaging for most of his working life. He joined Lindum in 2011 and works with customers and the Business Development Reps, to identify opportunities to reduce production downtime, lower costs and reduce packaging waste through our Lean Integrated Packaging Survey (LIPS).

Paul Willey

Business Development Rep

Paul is another member of our business development team, working closely with clients and demonstrating our range of products that reduce downtime, save money and reduce waste. Like every member of our team Paul wants to make working with Lindum a really positive experience.

Chloe Goodenough

Customer Services

Chloe is a member of our friendly front row team that strive to make working with Lindum an enjoyable experience. Responsible for customer liaison, answering queries and providing product information, Chloe is diligent in making sure every client knows they are valued.

Carla Sellars

Customer Services

One of the newest members of the team, Carla is passionate about delivering an exceptional customer experience. With an ever growing knowledge, she already has a portfolio of clients who enjoy her friendly and efficient handling of their questions.

Marie Maskell

Procurement and Purchasing

Marie has been with the Lindum team since 2008 and has worked in various roles. Now responsible for purchasing and procurement, she ensures that we have the stocks of products we need to fulfil the orders of our customers.

Sarah Clark


Sarah works closely with Gavin and helps keep the finances of Lindum running smoothly. Responsible on both the sales and purchase side of the business, she’s one of the people at the heart of the Lindum business.

Paul Wade

Credit Control

Paul also works as part of the finance team but is focused on building productive financial relationships with our clients. Paul knows that managing our own business and finances effectively helps us to remain strong and to continue to innovate to save our clients money and reduce their losses through production downtime.

Kelvin Sellars

Marketing and Product Development

Meet the newest addition to Team Lindum, and the most recently family member to join the business! With a passion for all things digital and techy, Kelvin works in the Marketing department to define and implement our social media and digital marketing strategy. He loves research and has a keen eye for detail, so also plays an important role in driving our product development programme.

66% environmental impact and 57% cost saving on transit packaging for Karro Food Group

Karro Food Group invited Lindum to audit and assess the packaging operations at each site

We identified the following issues across the 8 sites that the machine pallet wrap in use varied which meant usage was much higher than necessary and pallet presentation across the sites was inconsistent & that poor performing product meant pallet wrap rolls were discarded before they were finished…

Lindum’s View

We take a refreshing and sophisticated approach to proving how our innovative transit packaging products will significantly improve your business profitability. Our role is to take the strain – and our high quality transit packaging products will do exactly the same!


It may sound bizarre but our promise is to offer you less and less:

Great Clients